STARVED ROCK LODGE BUILDS ON ‘ESCAPE TO NATURE’ CAMPAIGN WITH REELCREATIVE AND NEW PHOTO INITIATIVE
Seasonal campaign momentum and a new 2026 visual refresh reinforce the Lodge’s leadership in regional tourism and community presence
March 4, 2026 - Oglesby, IL - Starved Rock Lodge and Conference Center and reelCreative have announced an expanded creative partnership designed to continue elevating the Lodge’s “Escape to Nature, Wake Up with Adventure” campaign while investing in new visual assets for 2026.
“This campaign has always been about showing people how easy it is to escape into nature and still wake up with adventure right outside your door,” said Matthew Klein, Co-Founder of reelCreative. “With the seasonal videos already in motion, this next phase allows us to visually elevate the Lodge even further, ensuring that every room and key space is represented in a way that reflects the quality and experience guests can expect.”
The partnership will expand to include a comprehensive photography initiative designed to showcase every room type and key gathering space across the Lodge property. The new imagery will be used across digital platforms, print advertising, and promotional materials to better reflect the Lodge experience and attract new visitors to both the property and the region.
“Starved Rock Lodge has long played a central role in welcoming visitors to the region,” said Abby Farrell, Area Operations Manager of Starved Rock Lodge and Conference Center. “This partnership allows us to not only support tourism growth, but also remind our local community that the Lodge is a place for them as well; whether for dining, events, conferences, or a weekend reset close to home.”
By investing in both seasonal storytelling and updated photography, the Lodge continues to strengthen its digital presence while reinforcing its role as a home base to Illinois’ most visited state park
Additional campaign releases and photography updates will be announced throughout 2026.
About Starved Rock Lodge and Conference Center Nestled in the heart of Starved Rock State Park, just 90 minutes southwest of Chicago, Starved Rock Lodge offers a one-of-a-kind getaway that blends rustic charm with modern comfort. As the only lodging located within the park and open 365 days a year, it gives guests unparalleled access to scenic trails, waterfalls, and the breathtaking natural beauty of Illinois’ most iconic state park.
More than just a place to stay, Starved Rock Lodge is your gateway to adventure, relaxation, history, and the timeless charm of Starved Rock State Park. Start planning your getaway today at starvedrocklodge.com.
About reelCreative reelCreative is an Illinois-based creative media agency creating story-driven video and photography for brands, destinations, and organizations. The agency crafts visuals that stand out in crowded spaces and create real connection.
Known for thoughtful storytelling and high production standards, reelCreative’s work has appeared in statewide and national campaigns across broadcast, digital, and out-of-home platforms, including Times Square and HBO Max. Rooted in the Midwest and working wherever the story leads, reelCreative believes strong stories travel and deserve to be seen. Learn more at reelcreativeco.com.
Media Contacts Matthew Klein
Co-Founder, reelCreative
815.993.2270
matthew@reelcreativeco.com
Abby Farrell Area Operations Manager,
Starved Rock Lodge and Conference Center
afarrell@goexplorus.com
